Wanzhuang model solves problems for pesticide companies

At the end of the year, nearly 20 leaders of transnational and Chinese backbone pesticide production companies and the China Pesticide Association, Henan Development and Reform Commission, and the banking sector co-operated in the Central Plains to participate in the first high-level forum on pesticide logistics mode held in Zhengzhou on 17-19th. Wan Zhuang pesticide logistics model promotion. The reporter learned at the meeting that the sales of pesticides in the new year will start soon, and many pesticide companies look forward to solving many problems in the circulation of pesticides. Participating agricultural enterprises entrepreneurs and experts also issued the "Relying on professional logistics and purifying the agricultural capital market" proposal. They advocated relying on the unified distribution model of professional agricultural logistics to deliver high-quality agricultural products directly to the grassroots network.

At the meeting, the delegates analyzed the abuses of the current domestic pesticide business model: Although the current form of pesticide management has a chain of colors, it still does not fundamentally go beyond the traditional circulation of pesticides, that is, large and small pesticide companies are still largely autonomous. Marketing, whether it is a manufacturer, a business enterprise, or a pesticide-based marketing agent, builds its own outlets and searches for warehouses. They currently have five major confusions: First, with high costs, with the accumulation of factors such as gasoline price increases and overload restrictions, the cost shifts downstream, and the burden on peasants increases accordingly; second, unsafe goods, frequent loss, and damage occur; Third, the timeliness is poor. Once the diseases and insect pests are in urgent need of drugs, they cannot be delivered for several days. Fourth, they are tempted to make purchases difficult and the capital chain of enterprises is tense. Fifth, excellent pesticide products tend to compete with low levels, poor quality, and low prices. Fake products. The circulation of pesticides has become a major bottleneck for the further development of pesticide companies.

During the meeting, participants showed great interest in the Wanzhuang model. Industry experts generally believe that after 8 years of professional exploration, Wanzhuang has formed a set of positive and effective methods to solve the current key issues of domestic pesticide circulation.

Wanzhuang started with professional fertilizer logistics. At present, they have extended their business to agriculture-related industries such as pesticides, agricultural machinery and feed. During the interview, representatives of chemical fertilizers, pesticide companies and logistics industry experts all told reporters: “The degree of modernization is high, the efficiency is high, and the integrated service cost is low. This is the core competitiveness of Wanzhuang.”

Wan Zhuang's model is how to solve the problem in the end? Representatives of pesticide companies participating in the meeting learned from the inspection of the Wanzhuang Base of Zhengzhou Airport that Wanzhuang has formed a complete supply chain for agricultural assets and supported it with information platform, financial platform, and logistics technology to realize professionalization and modernization. , Collective "three integration" agricultural resources logistics framework.

On the one hand, Wanzhuang has network hardware, 40 county-level warehousing and distribution centers, a storage area of ​​300,000 square meters, storage capacity and distribution capacity of over 2 million tons, and distribution centers of counties and cities in Henan Province as the nodes, linking 1,000 homes. Distributors, with a cargo distribution capacity of more than 1 million tons; also have technical hardware, configure transportation vehicles and special containers for dangerous goods, establish a safe transportation chain, ensure the safety of goods, apply bar codes, and adopt bar code technology in accordance with the storage and transportation requirements of pesticides. , RFID wireless radio frequency, GPS tracking technology traces the product throughout, timely master the dynamic and static information of the product, and completely prevent the intrusion of counterfeit and inferior pesticides. Wanzhuang also has a cash trading platform that cooperates with banks to provide financing services for upstream manufacturers, middle agents, and terminal retailers to solve the ills of arrears.

What makes the pesticide company's bosses even more tempted is that to enter the Wanzhuang network and use third-party logistics, no matter warehousing, network, railway transportation, or industrial and commercial links, it can greatly save costs and shorten the distribution speed. Wanzhuang also specializes in automatic screening of pesticides and warehousing. It is expected to be put into operation in the first half of next year.

Guo Wei, director of the China Pesticide Association, said: "As a regional model, Wanzhuang has done a good job in the information technology platform." Guo Wei said that pesticides are strategic materials for emergency relief, and their effective requirements are very high. They are required to improve service efficiency. . The Wanzhuang model has reference significance for safeguarding the legitimate rights and interests of farmers and expanding the brand of excellent pesticides.

Lu Shubin, director of the Service Development Office of the Development and Reform Commission of Henan Province, pointed out that in the implementation of the new agricultural modernization process, the logistics network needs to be used in a timely manner. The future of agriculture will enter a new era of service economy. Wanzhuang is taking the road of a smart agricultural capital enterprise and has a demonstration role in the construction of the Central Plains Economic Zone.

The reporter learned that at present, there are 1/3 of the domestic pesticide production and operation enterprises "three licenses" are not complete, small, scattered, chaotic situation is very serious, low concentration, poor core competitiveness. The emergence of scientific, advanced and effective third-party professional pesticide logistics companies has a real impetus to change this situation. Tang Zhi, head of marketing at Bayer CropScience (China) Co., Ltd., told the reporter: “We have been searching for such 'solvent-type' agricultural logistics enterprises in China for many years and have not been able to do so. Today we discovered the New World.” Similarly, there are sales managers of a number of pesticide companies such as Shandong Jinlonghua Pharmaceutical Co., Ltd., Beijing Yanhua Yongle Pesticides Co., Ltd., and Qingdao Weisheng Biotechnology Co., Ltd. After Yan Xinglai, the general manager of Sinofert Henan Branch, cooperated with Wanzhuang in the previous few years on the logistics business of fertilizer, he also suggested that Wanzhuang should actively participate in the formulation of industry standards for agricultural capital logistics as an entry point for the circulation of agricultural capital and protect the interests of farmers. At the same time, Baoyou promotes strong and standardizes the circulation market.

Product Application

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Working Principle

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