Nissan Electric China's performance of the speech helped to occupy the market

Since 2008, people have been constantly seeing in the media a new type of pure electric vehicles that will be put into practical use, and will start to eliminate reports on traditional internal combustion engine powered cars. However, pure electric vehicles that can really be listed in volume and have become attractive to consumers have not been seen yet. A few days ago, Dongfeng Nissan formally delivered 15 pure-electric car speakers to Guangzhou Huadu District Government as a demonstration operation. The company also announced in a high-profile manner that its own brand Qichen before 2015 will also launch a similar electric car. Has the pure electric vehicle really developed to the threshold of entering the market on a large scale this time? Judging from the available data, it seems that the fans of electric cars will have to wait for some time.

The excellent performance of the concert wind helped the occupation of the market. From a global perspective, Nissan has always been an ardent advocate of pure electric vehicles, and its electric vehicle program has therefore started earlier in China. Since 2009, Dongfeng Nissan has signed a number of cooperation agreements with the governments of Wuhan and Guangzhou to jointly promote the promotion and development of pure electric vehicles in China. This demonstration vehicle is obviously part of its plan.

As the world's first mass-produced pure electric vehicle, LEAF not only has a unique appearance in design, but also has controllability not inferior to traditional cars. Its initial stage performance is even better than an internal combustion engine car equipped with a 3.5L engine, and is fully charged. Under this circumstance, it is possible to achieve a driving range of more than 160 km, which fully meets the basic conditions for general urban use. The battery pack's maximum output power can reach 90 kilowatts, the motor's output power is 80 kilowatts, the motor's output power is 80 kilowatts, and the torque peak can reach 280 Newton meters. The generator has a design that can recover part of the deceleration energy at the time of deceleration, and fully realizes the reuse of energy. With these advanced technologies and a good user experience, since the listing of the Leaf, it has won a warm response in the global market, and its zero-emissions concept has particularly attracted environmentalists. As of November this year, Leaf has achieved cumulative sales of nearly 20,000 vehicles in Japan, the United States, and Europe, far ahead of the industry. After winning the European car of the year in January of 2011 in the annual European car competition of the year 2011, it won another car of the year 2011-2012 in Japan on December 3rd.

It is worth pointing out that this year is only the first year of Nissan Leaf sales, and Nissan Leaf will achieve higher sales next year. Nissan’s plan is to increase sales of new energy vehicles, including the Leaf, to 1.5 million by 2016. In 2020, sales of new energy vehicles account for 10% of Nissan’s global sales.

It will take time for China to promote pure electric vehicles. Since last year, Nissan and Dongfeng Nissan have repeatedly mentioned that they are stepping up the pace of importing the wind. As the strong leader of Renault-Nissan, Ghosn also said that it plans to launch in China. Pure electric car. However, from the domestic point of view, the current pure electric vehicle is only in the early stage of demonstration use, and there is still a long way to go from large-scale import and sales. At the same time, in addition to Nissan, BMW, Mercedes-Benz, Volvo and others have similar electric vehicle demonstration projects in China. Once the relevant parties liberalize imports, fierce competition is likely to follow.

If Dongfeng Nissan promotes electric vehicles in China in the name of its own brand, Kai Chen, is it feasible? In addition to the approval of the relevant management departments, preparations for technology and production also make it difficult for pure electric vehicles to be listed on a large scale. It is precisely because of this that people continue to hear Dongfeng Nissan refer to 2015. It is clear that its official estimate is that after 4 or 5 years, pure electric vehicles will have the ability to sell in large scale domestically. Today, even if the automotive technology is developing rapidly, nobody will be able to do so. Dare to say that you can accurately grasp the situation in the next four or five years. It will be difficult to estimate whether Nissan will still have the technology to lead the industry.

In fact, there is still a question of which technology to use as a standard. There are actually many manufacturers that develop pure electric vehicles in the country. Among them, SAIC Motor and others are quite powerful. However, under the current background of the authoritative standards for pure electric vehicles that are not clearly defined in the world, none of them dares to guarantee their current research. The direction is the international mainstream of pure electric vehicles in the future. Strictly speaking, the current overseas car giants are also facing the same difficult problems, the future of the future where the various domestic and foreign manufacturers are exploring, and it is difficult to make a conclusion.

In addition, the government's support and help for the relatively high price of pure electric vehicles will play a crucial role in the initiation of this new car. Domestic policies in this respect have not yet been very specific. In short, it takes time to promote pure electric vehicles in the Chinese market.